Hosted by WWD editors, the WWD Digital Forums gather the most influential companies in the apparel, footwear, beauty, and retail industries. At the Digital Forum in London, WWD editors will tackle the issues of the moment that are affecting the ever-changing digital landscape.
TOPICS WILL INCLUDE:
• State of the art mobile strategies
• E-commerce giants' designs on fashion
• Personalized shopping experiences for deeper consumer engagement
• Digital as a beauty brand differentiator
NEW FOR 2014 — Interactive Workshops
YouTube
Marina Abayev, Manager, Strategic Partner Entertainment
Join us for an interactive workshop on connecting with the YouTube audience that will highlight formats and programming that have been successful in beauty and fashion. The session will also touch on effective programming and production strategies for this platform.
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